SOTC # 5 of 16: ROLEX SUBMARINER 114060
/ROLEX SUBMARINER 114060
When I think of the word “watch”, Rolex comes to mind immediately. When I picture a watch in my head, I picture a Rolex Submariner. Rolex is the standard bearer in the luxury watch world. All roads begin and end with Rolex.
I admit, I didn’t always like Rolex. As I’ve found with many other watch enthusiasts and Rolex owners, it takes a while to understand its value proposition. I had once dismissed them as over hyped and over priced, like most naysayers do today. Then I came across this article on Hodinkee - “Inside Rolex”. I read it with an open mind, at least a few times, and over the years, I’ve read it probably a dozen total times. Then something started to flip, I started to get it.
Fortunately, right in time... I purchased my first Rolex, the Submariner 114060, in the summer of 2016 to mark a couple of significant career and professional achievements. When I decided that I was going to purchase it, I called my AD, he had one in the showroom case and one that just arrived, fresh from Geneva. I opted for the fresh one, picked it up on the same day, even received a good discount on a cash purchase. A year later, these watches, as well as all Rolex stainless steel sports models would become more difficult to purchase as demand exceeded supply.
I finally understand now what they hype is all about and in my opinion, it’s well deserved. But this Sub represents much more than just a watch to me. It’s an accumulation of almost 25 years of hard work, time, effort and sacrifice. It’s my career diploma, proof that I did pretty good for myself and that I finally made it!
/ TOMMY